Divulges surprising origin stories of the American alcohol, gambling, sex, and tobacco industries and the ambitiously notorious entrepreneurs who built some of history's biggest fortunes on the nation's cravings.
3.8 / 5
Episode 1
Jack Daniel pioneers American whiskey; Adolphus Busch creates an iconic beer; Buck Duke innovates the modern cigarette; Julius Schmid skirts the law selling his new condoms…all while the temperance movement rises to battle against them.
Episode 2
One of the richest men in the world may lose his tobacco empire; alcohol titans fight for their lives against the growing threat of prohibition; New York City becomes ground zero in the battle to legalize contraception.
Episode 3
The invention of the luxury resort casino helps birth Sin City; a Harlem woman goes to war for what will become the state lottery system; an alluring magazine like no other is launched; one of the most famous cigarette brands in history is created.
